The Value of Being Unique

The Value of Being Unique

If you are promoting the SAME OLD affiliate pages, using the SAME OLD subject lines and ad copy as the literally THOUSANDS of other affiliate marketers, YOU HAVE ABSOLUTELY NO HOPE OF SUCCEEDING in Network Marketing.

So, how do you fix this?

First, you SHOULD BE POSTING LEAD CAPTURE PAGES, not just splash pages UNLESS your affiliate program includes an autoresponder that sends a message stream and has the ability to BROADCAST to your subscribers.

Why?

It takes 7-11 EXPOSURES to move someone from

Lead (curious) to Prospect (interested) to Potential Customer

Without the ability for YOU to be facilitating those exposures, YOU HAVE LITTLE CHANCE of building the essential KNOW, LIKE, and TRUST necessary to make a sale.  People only BUY from those that they TRUST,

The next essential part if UNIQUENESS is the SUBJECT LINE.  If you don’t GRAB SOMEONE’S ATTENTION, they will NEVER OPEN your email.

Once they OPEN your message, YOUR AD COPY must be COMPELLING enough for them to CLICK THE LINK that shows YOUR LEAD CAPTURE PAGE.

Your CAPTURE PAGE should be unique and personalized.  You should NOT make unsubstantiated promises of income or set unrealistic expectations. Just the facts.  

What do THEY GET by granting you the PRIVILEGE of adding their name or email to your list?  I offer QUALITY newsletters that give them inside information, tools, traffic, promo codes, deals, and bargains.

To thank them for signing up to my newsletters, I redirect them to a THANKYOU/BONUS PAGE that gives them the opportunity to join the biz op or affiliate program, and collect their bonuses.

To this point, I HAVEN’T SOLD ANYTHING!  My follow-up messages and broadcasts will nurture and inform the subscribers to GET THE 7-11 EXPOSURES.  

NOW, HOW TO DO THIS.

I USE so many different tools because each has its merits, and some are easier, or provide features that allow me to use MY CREATIVITY to make my promotions UNIQUELY MINE.  I am a POWER USER of ALL MY TOOLS.  No different than a carpenter or mechanic, tools are there to help me do MY JOB better, faster, with a certain STYLE.

Capture Pages.  My favorites are from WorldProfit, BuildABizOnline, LeadsLeap, my own capture-page-builder,  hand-created, or using HTML Templates.  I gravitate towards those that allow me to replicate using SHARE CODES because I can create MULTIPLE pages and rotate through them to give variety.

Autoresponders.  My favorite is the WorldProfit Autoresponder due to simplicity and flexibility.  Next is BuildABizOnline (love the share codes).  I still have thousands of subscribers in GetResponse and Aweber, but I have moved these message streams to WorldProfit and use these as broadcast only.

ThankYou/Bonus pages.  Same tools as capture pages that can be easily replicated.  I like to offer my highest performing traffic sources, promo codes, tools (like 5 Dollar Friday Store and Freebies), collections of themed tools/training from the WorldProfit PLR Vault, and even free funnels and free or low cost of entry bus ops.

Subject Lines.  I offer several free tools to copy and modify highly converting subject lines.  In addition, the WorldProfit PLR Vault has 580+ items, many of which offer similar tools, available to WorldProfit Free Associates.  I LOVE ChatGPT for suggesting subject lines.

Ad Copy.  I am very good at writing ad copy.  I have a distinctive style, and take great care in wordsmithing.  I get pissed off when someone STEALS the work I spent hours creating without my permission.  If I SHARE IT with you, it’s ok.   Honestly, ChatGPT does a great job of creating, or rewriting.